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Smart Impact Capital

Smart Impact CapitalTM addresses the needs and common pitfalls of impact entrepreneurs seeking to raise investment capital. This rigorous and flexible online toolkit is built on real-world experience and empowers you to raise the best capital for your venture. And it works: 95% of SOCAP users reported improvement in their overall ability to raise investment capital.

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Fuel Your Impact. Get Smart Impact Capital.

Smart Impact Capital is a toolkit that empowers you to raise capital that aligns with your needs, using the best tips and resources available, in short videos, downloadable resources, and reusable tools.

These bite-sized lessons were created in collaboration with hundreds of investors and entrepreneurs. Registered users can access any of our videos or 30+ downloadable resources at any time. Work through a module in one sitting, skip around different resources, or pop onto the site when you have time. Whatever fits into your busy schedule!

What's Inside?

Highly Applicable

You’re busy, so our modules cover the most important questions you need to answer to be effective.  Our tools are customizable for your venture.


Lessons from impact entrepreneurs like you, and investors that work with them, drive the content.  We feature their experiences and incorporate our years of experience working with them.


Work at your own pace.  Use just the components you need, when you need them.  Our tools can be accessed from anywhere, anytime.

Partnering with Field Leaders

Leaders in the field recognize the usefulness of the tools within Smart Impact Capital, and have provided this resource to their entrepreneurs. We are thrilled to reach so many impact ventures through these partners, and to have the opportunity to learn with them.

Samson Gwer, Executive Director. Afya Research Africa

So with a non-business background, my experience with the Smart Impact Capital training was amazing, honestly. And I say this because it was broken down in a very simple way that was very easy to follow. There are very well-defined outcomes.

Megan White Mukuria, Founder and CEO, Zana Africa

Better tools to take to our leadership team to upgrade our language and approach, strategy, and communication to investors in our deck and business model. Revolutionary!

Suzanne Biegel, Investment Director, SPRING Accelerator

We are piloting Smart Impact Capital for the SPRING Accelerator ventures and it is a phenomenal tool for us and for our entrepreneurs.

Ron Cordes, Co-Founder, Cordes Foundation

We’re an enthusiastic partner with CASE and will be providing the Smart Impact tools to our Cordes Fellows this year, to give them access to the best tools we’ve seen for how to access impact capital that meets their needs.

The Experience Behind Smart Impact Capital

Smart Impact Capital is produced by the Center for the Advancement of Social Entrepreneurship (CASE) at Duke University’s Fuqua School of Business, with funding from USAID and Duke. The modules draw from over 15 years of experience working with entrepreneurs and investors.

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